As recently reported by new giant Reuters (see link below), by the end of 2014, new EU rules regarding fragrances is expected to have a major impact on European perfume makers.
It's expected the new EU perfume regulations which include ingredient bans and new labeling requirements will force big perfume players in the $31 billion-a-year perfume
industry such as Chanel to reformulate and repackage many of their scents.
Perfume Makers Warn Of Increased Costs & Potential Changes in Beloved Scents
Not only are the new regulations expected to cause an increase in the price of many popular fragrances, it's expected that some of the smaller perfume makers may not survive in the wake of the new requirements which can be very costly.
Limited Use Of 12 Key Perfume Ingredients
The new regulations include limited use as well as some outright bans of some very popular ingredients such as such as citral, found in lemon and
tangerine oils, coumarin, found in tropical tonka beans and
eugenol, found in rose oil.
Altogether 12 key ingredients will be eliminated and/or controlled.
The primary purpose of the new EU fragrance regulations? Protecting consumers with
allergies.
Although designed to protect consumers who have allergies to certain fragrances, the new EU regulations will create a major disruption within the perfume industry.
Potential Loss Of Signature ScentsSome smaller companies may not survive the new and costly requirements. Other worry that some fragrances may potentially lose their signature scents due to the EU requirements for altered formulations.
There will also be increased costs due to reformation and repackaging. These new costs will ultimately be passed onto the consumers who buy their beloved scents.
Banned IngredientsThe banned ingredients include
oak moss and tree moss, two of the most widely used base notes which are designed to extend the life of a scent and provide fragrance depth.
The widely popular Chanel No. 5 uses such mosses. Chanel has announced that they are working on alternative formulas.
The EU is also planning on banning HICC, a popular synthetic
molecule which replicates the lily of the valley smell.
Reaction From Chanel, Hermes, Dior & Guerlain
The major perfume manufactures such as Chanel, Hermes, Dior and Guerlain are progressively changing their formulas although it can take more than 6 months to reformulate a perfume and a minimum of 30 tests.
Labeling will also be impacted significantly because the new regulations require perfume makers to inform consumers about potential allergens
The number of ingredients that must be
labelled has risen from 26 to more than 80.
What do you think? Will these new rules impact your favorite fragrances? Will you look for alternative fragrances?
Do you currently have a fragrance you love that uses the future banned mosses or lily of the valley related ingredients?
Thoughts?
For more details:
http://www.reuters.com/article/2014/05/23/eu-perfume-idUSL6N0O65HW20140523
oskana2014-05-24 06:17:41
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