Posted: Apr 10, 2006 at 10:13pm
NBA superstar, Carmelo Anthony, may be successful in the world of the basketball, but can he cut it in music? Well, that's a chance he is now taking, with the launch of his own label, Kross Over Entertainment.
The label's first artist will be Atlanta native, Berg, who is already bubbling in the underground with his single, "Hold Up," featuring UGK legend, Bun B.
In addition to Berg, Anthony has signed artist/producer Soundz and an R&B singer by the name of Alesia Miller.
Although the ball player will serve as company president, he enlisted the help of industry folk like Whop of 354 Entertainment, who will handle the day to day operation, and Parrish Johnson of Inde First (who is known for his effective marketing skills).
Aside from the new label venture, Anthony has recently invested heavily in a forthcoming wireless communications firm. And is slated to play for the 2008 Olympic USA basketball team, along with other NBA stars such as Kobe Bryant, Amare Stoudemire, Dwyane Wade, and Gilbert Arenas, among others.